Blog (2024)

FAQs

Is 700 words enough for a blog? ›

Some content marketing experts suggest that 1500-2000 words are the ideal length of a blog post. However, many companies and brands stick to shorter blog length guidelines (500-750 words) to honor a specific element of their marketing strategy.

A blog post should be well over a minimum of 500-700 words to cover the topic adequately— at least 1,000 words. Longer blog posts need to contain actionable information that will help their readers solve problems.

At the very least, if you're going to write short blogs, try to hit at least the 300-word mark. A post between 400-600 words is widely considered the “standard” length, and it's a good middle ground if you're looking to get more social shares and comments.

A blog, short for weblog, is a frequently updated web page used for personal commentary or business content. Blogs are often interactive and include sections at the bottom of individual blog posts where readers can leave comments.

An experienced writer will be able to write a 1,000 word blog post (assuming it is their field of expertise and extensive initial research isn't required) within 3 to 4 hours. Assuming the higher medium range for the sake of calculation, the blog post would cost about $150 to $200.

Your blog readers want your post to cover your topic quickly—but they want you to go into enough detail to make it worth reading. For most topics, that means at least 1,000 words—but if you're creating an in-depth guide, like my guide to starting a blog, you could be looking at well over 5,000 words.

Although your blog post length may vary depending on your topic and audience, it is often best to aim for about 1,500 to 2,000 words for articles or posts. Longer pieces seem to do better when it comes to ranking on SERPs.

The average reader will read 1,000 words in 3.3 minutes when reading at a speed of 300 words per minute (wpm).

It can take from 2 to 4 hours to write 1000 words, depending on the writer's speed, how well they know the topic, and how much research needs to be done. For an article of 1000 to 1500 words, this might take 2 to 6 hours.

The ideal blog post length is between 1,500 - 2,500 words, with a sweet spot right at 2,450. This length allows you to provide your readers with enough information to be informative and helpful, while also keeping their attention.

How often should you post a blog? ›

The ideal blogging frequency to increase organic traffic for small blogs is 3-4 times a week with new posts. The ideal blogging frequency to increase organic traffic for large blogs is 4-5 times a week with new and updated posts.

400-600 words: These are considered smaller blog posts although some say they are “the minimum length”. These are not educational posts, more just bite-size, digestive reads for those less invested. They are pretty good for social shares and engagement, however, too short to drive website traffic or affect SEO.

You can start blogging for free by using any of the platforms from our list. For a 100% free options, tools like Wix, Medium, or Substack are great. Keep in mind though that some of them might offer only limited features on their free plans.

Your content should be well-structured, easy to navigate, and aesthetically pleasing. You should use typography that is clear and legible, as this can make all the difference in how well your message is received. In addition, the visuals you use on your blog should reflect your written content.

Writing 700 words will take about 17.5 minutes for the average writer typing on a keyboard and 35 minutes for handwriting. However, if the content needs to include in-depth research, links, citations, or graphics such as for a blog article or high school essay, the length can grow to 2.3 hours.

This length is not good for SEO or social media shares. 300 - 600 words: This average blog post length used to be considered “standard” in the past. Now, this window of words is too short for showing authority to rank on search engines as it won't typically give you enough room to go deep on a topic.

A blog post should be about 1,500 and 2,500 words long, ideally. This range allows you to cover topics in depth, provide valuable information, and optimize your content for SEO. But, the truth is, the optimal length of a blog post depends on your content goals, audience needs, and search intent.