Advantages and Disadvantages of Swiggy and Zomato for Cloud Kitchen (2024)

In this article, you will know about the advantages and disadvantages of Swiggy and Zomato for Cloud Kitchen. Nowadays online food delivery increasing in India. Every restaurant, Cloud Kitchens, Hotels deliver their food online through their own platforms or with the help of a delivery service partner.

And the main Food delivery partners in India are Swiggy and Zomato. So now if you want to grow your Cloud Kitchen through Swiggy and Zomato then there are some pros and cons and you should have to know these all. So let’s start

What’s in advantages and disadvantages of Swiggy and Zomato for Cloud Kitchen

• Advantages of Swiggy and Zomato for Cloud Kitchen
• Disadvantages of Swiggy and Zomato for Cloud Kitchen
• Conclusion
• FAQ

Advantages of Swiggy and Zomato for Cloud Kitchen

1. Reach more customers
2. Boost online visibility free of cost
3. Well customer service
4. No need to care about orders
5. It’s a major trend in the Cloud Kitchen industry
6. Swiggy and Zomato are affordable
7. Ease of Access
8. Discount Coupon Deals
9. Break the weather barrier
10. Reviews on Swiggy and Zomato
11. Simple order management system
12. Manage entire business at one platform
13. Increase sales and revenue

#1 Reach more customers

The main advantage of swiggy and Zomato for your cloud kitchen is the incredible online reach, which can put your Cloud Kitchen in front of a wide range of demographics.

When you register your Cloud Kitchen on this app then it will be instantly included in their restaurant or cloud kitchen directory.

#2 Boost online visibility free of cost

By partnering with Swiggy and Zomato, you’ll take advantage of their huge reach and instantly boost your online visibility without any upfront costs. And also you can save your marketing cost when you tie up with Swiggy and Zomato.

#3 Well customer service

They care about your customers and order on time. They also provide order tracking features, by which customers can stay updated on the status of their deliveries.

How to Register Cloud Kitchen on Swiggy and Zomato Step by Step Guide

#4 No need to care about orders

For a new cloud kitchen, taking orders from customers is costly and also a painful task. You have to run ads on social media and other search engine platforms to get orders. But with the help of Swiggy and Zomato, you can do it easily.

#5 It’s a major trend in the Cloud Kitchen industry

It is too difficult to flow opposite to the waves. But if you want to flow with waves then just sit in your boat you will reach your destination automatically.

And nowadays Swiggy and Zomato is the boat for your Cloud Kitchen. you just have to register your business on it and it will take orders for you automatically. I think it is the best point in Advantages and Disadvantages of Swiggy and Zomato for Cloud Kitchen.

#6 Swiggy and Zomato are affordable

If you want your own delivery system in your startup then it will be costly. Because you have to build your own app & Website. But with the help of Swiggy and Zomato, you can do your food delivery service at a minimum and affordable cost.

you just have to tie-up with them which is free of cost then they will get a commission on each order.

#7 Ease of Access

The application and websites of Swiggy and Zomato are users or mobile-friendly. And it is also easy to use for both you and your customer.

#8 Discount Coupon Deals

It also allows you to get discounts on meals. It is necessary to provide more offers to your customers for attracting and retain the customer. And this can be done easily with the help of Swiggy and Zomato.

#9 Break the weather barrier

In the rainy season, people want to eat some hot and delicious food. But due to rain, they are not able to go to the restaurant and they want their food at home. In this situation, you can increase your sales with the help of these delivery solutions.

Also Read – What does a Cloud Kitchen Marketing Agency Do?

#10 Reviews on Swiggy and Zomato

Reviews are so important for your Cloud Kitchen. Because when a new customer comes to buy something from you. Then they want to know about your food and services. Now if you have great reviews then they trust you and order something.

#11 Simple order management system

In the working hours if you have so many orders in running. Then it is a too difficult task to handle all the processes and manage all the orders. But Swiggy and Zomato give you easy to use dashboard and you don’t need to worry about order management.

#12 Manage entire business at one platform

In Cloud Kitchen Business you need a platform through which you take orders and deliver them properly. And Swigyy & Zomato provides it to you. And with the help of them, you can manage your order, money, database, report, and delivery on one platform.

#13 Increase sales and revenue

You are doing all this stuff to increase your sales and your business revenue. And it will be happening easily with the help of Swiggy and Zomato.

I think I covered all the advantages of Swiggy and Zomato. But you should have to know both advantages and disadvantages of Swiggy and Zomato for Cloud Kitchen.

Disadvantages of Swiggy and Zomato for Cloud Kitchen

1. High Commission Rates
2. Limited space to advertise and brand yourself
3. Price Differences
4. Reduce profit margins

#1 High Commission Rates

The commission rate of Swiggy and Zomato is 18-40% which varies at different parameters. This is the biggest disadvantage of Swiggy and Zomato. Due to the high commission rate, you cannot offer a big discount to your customers.

#2 Limited space to advertise and brand yourself

Now a day’s Cloud Kitchen’s craze is increasing in India. And also there are big restaurants that deliver food online.

In this situation, it is necessary to build your Cloud Kitchen as a Brand and take a great position in the market to survive in the future. And if go through Swiggy and Zomato then it is too difficult to build your Cloud Kitchen a Brand.

#3 Price Differences

When someone goes on Swiggy and Zomato to order something. Then they see lots of restaurants which are listed on it. And then they start to compare the product on the basis of offers and prices. And now they get no of restaurants to order and your cloud kitchen might be one of them.

#4 Reduce profit margins

In the above paragraph, we discussed price differences. And we find customer compare the prices and offers. Now in this situation, every restaurant or Cloud kitchen wants to sell their product and a race is started.

Everyone reduces their price as compared to other and due t which you also have to reduce your price and finally your profit margin also reduced.

Conclusion

We discussed above all the advantages and disadvantages of Swiggy and Zomato for Cloud Kitchen. There are so many benefits of these delivery platforms but the competition is increasing day by day. And the positioning of your business in the market as a brand is too necessary.

If you are a startup then you can do these with Swiggy and Zomato but if you are a futuristic person and want exponential growth of your business then build your own platform and promote your brand through it. I know It will be costly but it will give you amazing results in the future which fulfill your dream.

If you want to market your Cloud Kitchen with less budget then you can contact us.

We are Cloud Kitchen Expert which is a Cloud Kitchen Digital Marketing Agency that helps you to grow your Business through our Marketing Efforts. Just leave a message and know that how can we grow your Business.

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