Global Hair Conditioner Market Outlook
The global hair conditioner market size reached approximately USD 13.84 billion in 2023. The market is further projected to grow at a CAGR of 5.9% between 2024 and 2032, reaching a value of USD 23.16 billion by 2032.
Key Trends in the Market
Hair conditioner refers to the hair care product that acts as a moisturiser for hair. The ingredients of the product include humectants, butters, oils, emollients, and silicones, among others. The hair care product replenishes and nourishes the hair and provides protection against frizz and damage while making the hair smoother and softer.
- Rising awareness about the various benefits associated with having regular hair care routines coupled with increasing disposable incomes are bolstering the hair conditioner market growth. Hair conditioners aid in detangling hair strands and improving their strength, texture, and shine.
- Growing availability of clean label, organic, vegan, and cruelty free hair conditioners is aiding the market expansion. Due to the increasing knowledge about the negative effects of using chemical filled hair care products for long durations of time, consumers are now look for hair conditioners free of toxic chemicals.
- Increasing investments by the key players of the market towards elaborate marketing and promotional activities to enhance brand recognition and expand their customer base is providing lucrative growth opportunities to the market. These strategies include celebrity endorsem*nts and collaborations with social media influencers and content creators, among others.
Global Hair Conditioner Market Analysis
On the basis of type, the market is divided into leave-in, rinse-out, and deep, among others. Based on distribution channel, the market is classified into supermarkets and hypermarkets, speciality stores, convenience stores, drug stories, and online, among others.
On the basis of end use, the market is categorised into men, women, and kids. Based on region, the hair conditioner market segmentation includes North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa.
The comprehensive EMR report provides an in-depth assessment of the market based on the Porter's five forces model along with giving a SWOT analysis. The report gives a detailed analysis of the following key players in the market, covering their competitive landscape and latest developments like mergers, acquisitions, investments, and expansion plans.
- Johnson & Johnson Services, Inc.
- L'Oreal SA
- Unilever plc
- The Estée Lauder Companies Inc.
- The Procter & Gamble Company
- Kao Corporation
- Oriflame Holding AG
- Amway Corp.
- Beccair LLC
- The Nature’s Co.
- Others
Market Share by Distribution Channel
Online distribution channels are anticipated to account for a significant hair conditioner market share owing to the availability of products suitable for a diverse range of hair types. The availability of ingredient list, directions of usage, customer review, and detailed product descriptions allows customers to make an informed decision. The fast deliveries, convenient returns, exchange, and refunds, and availability of discounts further enhances the shopping experience for the customers.
Market Share by Region
The Asia Pacific is anticipated to witness significant growth over the forecast period. This growth can be attributed to the rising awareness about the availability of effective, safer, and new hair care products in the region. The increasing penetration of internet and smartphones and expansion of the e-commerce in the Asia Pacific coupled with rising disposable incomes is bolstering the hair conditioner market demand. The increasing availability of organic, vegan, and cruelty free hair conditioners across different distribution channels is also boosting the product requirement.
Competitive Landscape
Johnson & Johnson Services, Inc., headquartered in New Jersey, United States is involved in the manufacture of medical guides, surgical supplies, and household products. The company is dedicated towards tackling health challenges through innovative techniques and methodologies.
L'Oreal SA is one of the leading cosmetic companies around the globe specialising in hair conditioners, sun protection, skin care, perfumes, lipsticks, shampoos, and hair colour, among others. The company was founded in 1909 and is headquartered in Paris, France.
Unilever plc, headquartered in London, United Kingdom, is a consumer goods manufacturing company that was founded in 1872. The company is involved in the production of luxury shampoos and conditioners, affordable soaps, and everyday household care products, among others.
Other hair conditioner market key players include The Estée Lauder Companies Inc., The Procter & Gamble Company, Kao Corporation, Oriflame Holding AG, Amway Corp., Beccair LLC, and The Nature’s Co., among others.
Key Highlights of the Report
| REPORT FEATURES | DETAILS |
| Base Year | 2023 |
| Historical Period | 2018-2023 |
| Forecast Period | 2024-2032 |
| Scope of the Report | Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
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| Breakup byType |
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| Breakup byDistribution Channel |
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| Breakup byEnd Use |
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| Breakup by Region |
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| Market Dynamics |
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| Competitive Landscape |
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| Companies Covered |
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*At Expert Market Research, we strive to always give you current and accurate information. The numbers depicted in the description are indicative and may differ from the actual numbers in the final EMR report.
1 Preface
2 Report Coverage – Key Segmentation and Scope
3 Report Description
3.1 Market Definition and Outlook
3.2 Properties and Applications
3.3 Market Analysis
3.4 Key Players
4 Key Assumptions
5 Executive Summary
5.1 Overview
5.2 Key Drivers
5.3 Key Developments
5.4 Competitive Structure
5.5 Key Industrial Trends
6 Market Snapshot
6.1 Global
6.2 Regional
7 Opportunities and Challenges in the Market
8 Global Hair Conditioner Market Analysis
8.1 Key Industry Highlights
8.2 Global Hair Conditioner Historical Market (2018-2023)
8.3 Global Hair Conditioner Market Forecast (2024-2032)
8.4 Global Hair Conditioner Market by Type
8.4.1 Leave-In
8.4.1.1 Historical Trend (2018-2023)
8.4.1.2 Forecast Trend (2024-2032)
8.4.2 Rinse-Out
8.4.2.1 Historical Trend (2018-2023)
8.4.2.2 Forecast Trend (2024-2032)
8.4.3 Deep
8.4.3.1 Historical Trend (2018-2023)
8.4.3.2 Forecast Trend (2024-2032)
8.4.4 Others
8.5 Global Hair Conditioner Market by Distribution Channel
8.5.1 Supermarkets and Hypermarkets
8.5.1.1 Historical Trend (2018-2023)
8.5.1.2 Forecast Trend (2024-2032)
8.5.2 Speciality Stores
8.5.2.1 Historical Trend (2018-2023)
8.5.2.2 Forecast Trend (2024-2032)
8.5.3 Convenience Stores
8.5.3.1 Historical Trend (2018-2023)
8.5.3.2 Forecast Trend (2024-2032)
8.5.4 Drug Stores
8.5.4.1 Historical Trend (2018-2023)
8.5.4.2 Forecast Trend (2024-2032)
8.5.5 Online
8.5.5.1 Historical Trend (2018-2023)
8.5.5.2 Forecast Trend (2024-2032)
8.5.6 Others
8.6 Global Hair Conditioner Market by End Use
8.6.1 Men
8.6.1.1 Historical Trend (2018-2023)
8.6.1.2 Forecast Trend (2024-2032)
8.6.2 Women
8.6.2.1 Historical Trend (2018-2023)
8.6.2.2 Forecast Trend (2024-2032)
8.6.3 Kids
8.6.3.1 Historical Trend (2018-2023)
8.6.3.2 Forecast Trend (2024-2032)
8.7 Global Hair Conditioner Market by Region
8.7.1 North America
8.7.1.1 Historical Trend (2018-2023)
8.7.1.2 Forecast Trend (2024-2032)
8.7.2 Europe
8.7.2.1 Historical Trend (2018-2023)
8.7.2.2 Forecast Trend (2024-2032)
8.7.3 Asia Pacific
8.7.3.1 Historical Trend (2018-2023)
8.7.3.2 Forecast Trend (2024-2032)
8.7.4 Latin America
8.7.4.1 Historical Trend (2018-2023)
8.7.4.2 Forecast Trend (2024-2032)
8.7.5 Middle East and Africa
8.7.5.1 Historical Trend (2018-2023)
8.7.5.2 Forecast Trend (2024-2032)
9 North America Hair Conditioner Market Analysis
9.1 United States of America
9.1.1 Historical Trend (2018-2023)
9.1.2 Forecast Trend (2024-2032)
9.2 Canada
9.2.1 Historical Trend (2018-2023)
9.2.2 Forecast Trend (2024-2032)
10 Europe Hair Conditioner Market Analysis
10.1 United Kingdom
10.1.1 Historical Trend (2018-2023)
10.1.2 Forecast Trend (2024-2032)
10.2 Germany
10.2.1 Historical Trend (2018-2023)
10.2.2 Forecast Trend (2024-2032)
10.3 France
10.3.1 Historical Trend (2018-2023)
10.3.2 Forecast Trend (2024-2032)
10.4 Italy
10.4.1 Historical Trend (2018-2023)
10.4.2 Forecast Trend (2024-2032)
10.5 Others
11 Asia Pacific Hair Conditioner Market Analysis
11.1 China
11.1.1 Historical Trend (2018-2023)
11.1.2 Forecast Trend (2024-2032)
11.2 Japan
11.2.1 Historical Trend (2018-2023)
11.2.2 Forecast Trend (2024-2032)
11.3 India
11.3.1 Historical Trend (2018-2023)
11.3.2 Forecast Trend (2024-2032)
11.4 ASEAN
11.4.1 Historical Trend (2018-2023)
11.4.2 Forecast Trend (2024-2032)
11.5 Australia
11.5.1 Historical Trend (2018-2023)
11.5.2 Forecast Trend (2024-2032)
11.6 Others
12 Latin America Hair Conditioner Market Analysis
12.1 Brazil
12.1.1 Historical Trend (2018-2023)
12.1.2 Forecast Trend (2024-2032)
12.2 Argentina
12.2.1 Historical Trend (2018-2023)
12.2.2 Forecast Trend (2024-2032)
12.3 Mexico
12.3.1 Historical Trend (2018-2023)
12.3.2 Forecast Trend (2024-2032)
12.4 Others
13 Middle East and Africa Hair Conditioner Market Analysis
13.1 Saudi Arabia
13.1.1 Historical Trend (2018-2023)
13.1.2 Forecast Trend (2024-2032)
13.2 United Arab Emirates
13.2.1 Historical Trend (2018-2023)
13.2.2 Forecast Trend (2024-2032)
13.3 Nigeria
13.3.1 Historical Trend (2018-2023)
13.3.2 Forecast Trend (2024-2032)
13.4 South Africa
13.4.1 Historical Trend (2018-2023)
13.4.2 Forecast Trend (2024-2032)
13.5 Others
14 Market Dynamics
14.1 SWOT Analysis
14.1.1 Strengths
14.1.2 Weaknesses
14.1.3 Opportunities
14.1.4 Threats
14.2 Porter’s Five Forces Analysis
14.2.1 Supplier’s Power
14.2.2 Buyer’s Power
14.2.3 Threat of New Entrants
14.2.4 Degree of Rivalry
14.2.5 Threat of Substitutes
14.3 Key Indicators for Demand
14.4 Key Indicators for Price
15 Competitive Landscape
15.1 Market Structure
15.2 Company Profiles
15.2.1 Johnson & Johnson Services, Inc.
15.2.1.1 Company Overview
15.2.1.2 Product Portfolio
15.2.1.3 Demographic Reach and Achievements
15.2.1.4 Certifications
15.2.2 L'Oreal SA
15.2.2.1 Company Overview
15.2.2.2 Product Portfolio
15.2.2.3 Demographic Reach and Achievements
15.2.2.4 Certifications
15.2.3 Unilever plc
15.2.3.1 Company Overview
15.2.3.2 Product Portfolio
15.2.3.3 Demographic Reach and Achievements
15.2.3.4 Certifications
15.2.4 The Estée Lauder Companies Inc.
15.2.4.1 Company Overview
15.2.4.2 Product Portfolio
15.2.4.3 Demographic Reach and Achievements
15.2.4.4 Certifications
15.2.5 The Procter & Gamble Company
15.2.5.1 Company Overview
15.2.5.2 Product Portfolio
15.2.5.3 Demographic Reach and Achievements
15.2.5.4 Certifications
15.2.6 Kao Corporation
15.2.6.1 Company Overview
15.2.6.2 Product Portfolio
15.2.6.3 Demographic Reach and Achievements
15.2.6.4 Certifications
15.2.7 Oriflame Holding AG
15.2.7.1 Company Overview
15.2.7.2 Product Portfolio
15.2.7.3 Demographic Reach and Achievements
15.2.7.4 Certifications
15.2.8 Amway Corp.
15.2.8.1 Company Overview
15.2.8.2 Product Portfolio
15.2.8.3 Demographic Reach and Achievements
15.2.8.4 Certifications
15.2.9 Beccair LLC
15.2.9.1 Company Overview
15.2.9.2 Product Portfolio
15.2.9.3 Demographic Reach and Achievements
15.2.9.4 Certifications
15.2.10 The Nature’s Co.
15.2.10.1 Company Overview
15.2.10.2 Product Portfolio
15.2.10.3 Demographic Reach and Achievements
15.2.10.4 Certifications
15.2.11 Others
16 Key Trends and Developments in the Market
List of Key Figures and Tables
1. Global Hair Conditioner Market: Key Industry Highlights, 2018 and 2032
2. Global Hair Conditioner Historical Market: Breakup by Type (USD Billion), 2018-2023
3. Global Hair Conditioner Market Forecast: Breakup by Type (USD Billion), 2024-2032
4. Global Hair Conditioner Historical Market: Breakup by Distribution Channel (USD Billion), 2018-2023
5. Global Hair Conditioner Market Forecast: Breakup by Distribution Channel (USD Billion), 2024-2032
6. Global Hair Conditioner Historical Market: Breakup by End Use (USD Billion), 2018-2023
7. Global Hair Conditioner Market Forecast: Breakup by End Use (USD Billion), 2024-2032
8. Global Hair Conditioner Historical Market: Breakup by Region (USD Billion), 2018-2023
9. Global Hair Conditioner Market Forecast: Breakup by Region (USD Billion), 2024-2032
10. North America Hair Conditioner Historical Market: Breakup by Country (USD Billion), 2018-2023
11. North America Hair Conditioner Market Forecast: Breakup by Country (USD Billion), 2024-2032
12. Europe Hair Conditioner Historical Market: Breakup by Country (USD Billion), 2018-2023
13. Europe Hair Conditioner Market Forecast: Breakup by Country (USD Billion), 2024-2032
14. Asia Pacific Hair Conditioner Historical Market: Breakup by Country (USD Billion), 2018-2023
15. Asia Pacific Hair Conditioner Market Forecast: Breakup by Country (USD Billion), 2024-2032
16. Latin America Hair Conditioner Historical Market: Breakup by Country (USD Billion), 2018-2023
17. Latin America Hair Conditioner Market Forecast: Breakup by Country (USD Billion), 2024-2032
18. Middle East and Africa Hair Conditioner Historical Market: Breakup by Country (USD Billion), 2018-2023
19. Middle East and Africa Hair Conditioner Market Forecast: Breakup by Country (USD Billion), 2024-2032
20. Global Hair Conditioner Market Structure
